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Man mowing lawn on ad: haha how stereotypical gender roles, these people were so backwards
Woman mowing lawn on ad: haha lazy husband wants only to smoke and drink (probably is abusive too)
I see two people smiling and a lady riding awesome lawn-mobile I’d like to have too.
I see you wrote that you’re thinking about making it FOSS. What’s the alternative? Paid software/non-free license + Open Source or proprietary? If you’re low on time and don’t have the capacity to maintain (bugfixes/reports from users) yourself then I say proprietary is a no-go. Then about the license - IMO (though I don’t have hard data on that on hand) people much more likely contribute to FOSS as opposed to locked in license + open source model.