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I wrote something about this in another comment just now, and while cracks in eggs with holes weren’t frequent, they still happened for me. I have been taught to poke holes in when I was young, and just always did and assumed it was needed. Now I stopped and nothing changed, basically. But it also means I have no point of comparison for how often they used to break without having poked holes, since I just never cooked them like that in the (distant) past.
There’s also no real downside to poking holes either, so why not if it might help. I have just misplaced my hole-poking-thingy anyway, so that saves some space in my drawer and not having to get a new one.
It’s also numbers. YouTube has given creators tools to literally benchmark thumbnails. You can just see which one does better. The vast majority of people unfortunately are susceptible to the same patterns. In the end, you need people to click on your video or they can’t watch it (which is the point here, to inform people). So here we are.
For example, thumbnails with faces work much better than without (doesn’t really matter what or who the face is). I find that monumentally stupid and weird, it just is what it is.