But what keeps a local newspaper from creating an online service over which the papers can be bought, maybe even for a lower price because manufacturing costs are no longer extant?
In a word the answer is cost, or economic viability. Local papers can’t operate for free, even strictly online. It costs money to hire and maintain a functional staff of college-educated reporters and editors who are willing to live and work in small towns and rural communities.
Without classified ads/advertising, a physical subscription base and real newsstand sales, where is the money supposed to come from?
The answer is that it’s not there at all, and that’s why local news has basically died over the course of the last two decades.
If you can think of a new workable revenue model for local news, by all means please do tell. The entire nation is screaming for a solution, though many of us may not know it.
But what keeps a local newspaper from creating an online service over which the papers can be bought, maybe even for a lower price because manufacturing costs are no longer extant?
They are all trying. I’m honestly not sure yet whether it will work. I hope so.
In a word the answer is cost, or economic viability. Local papers can’t operate for free, even strictly online. It costs money to hire and maintain a functional staff of college-educated reporters and editors who are willing to live and work in small towns and rural communities.
Without classified ads/advertising, a physical subscription base and real newsstand sales, where is the money supposed to come from?
The answer is that it’s not there at all, and that’s why local news has basically died over the course of the last two decades.
If you can think of a new workable revenue model for local news, by all means please do tell. The entire nation is screaming for a solution, though many of us may not know it.